Friday, February 12, 2010

Vinyl Voyeurism, Album Artwork, and Record Collections vs. iPods

 *NOTE: This blog entry is best viewed at Model Stranger's Official Website.*

Growing up I would have to say I had just enough exposure to vinyl records. I wish I had more exposure to them but the tasteful exposure was enough to make them sacred and give me a  great respect for them. Like many others from my generation, I grew up thumbing my way through the record collections of my nearest relatives. I spent hours searching through these records, listening to them and learning about each band I listened to. I quickly learned that being a vinyl voyeur could pass the boredom of a Friday night at Uncle Willys or help distract me while I waited for Page and Plant concert tickets at Rose Records. I was barely a teen and there was a lifetime of listening in front of me.

When I consider the significant events that define who I am today, in hindsight I find these perversions into the various record collections I came across as the catalyst of putting me on this path. This newfound curiosity aggressively sowed the seeds of my desires and remains a force that drives me to this very day. The wants of my youth turned into needs of my adolescence and into the certainties of my adulthood. The culture and music is both a shield and a sword -a society in isolation. Like so many millions, I couldn't imagine a life without music.

Choosing a record from the collection usually started with me inching my way towards the collection, hovering like a foreign observer... curious yet committed. At first I would be half on my knees and half on my palms, anxious and focused. One by one, my finger would carefully separate each LP from the next until I was halted by a shimmer, a sign, or an intuitive disruption. I would quickly tilt back my next choice that would soon be torn by the needle. I would proceed to remove the vinyl, place it on its bed and "see this needle, see my hand, drop, drop, drop(ping) it down... oh so gently".

On the days of a slow hunt I would lay on my side with my head tilted like a curious animal. Carefully I would read through the wrinkled, faded and worn titles that trailed down the spine of each sleeve. Sometimes it was a simple as finding the right title for me to make a selection. 

Regardless of where or how I was looking, if the title didn't seduce me there always was the record cover to make it or break it for me. The FACE of the record. So often misleading, so often definitive.

By high school I was carefully hanging my favorite records, like so many before me, as pieces of art around my bedroom. Classic Album Art like that of Pink Floyd's The Wall or The Hermit on the cover of Led Zeppelin IV became permanent fixtures. I was always partial to the records that were interactive that I would never hang up so I could play with them. The Led Zeppelin records were the best. I can recall that Pearl Jam's Vitalogy came with a small book that was full of bizarre falsehoods about masturbation and hygiene. And the collectors piece, No Code came with assorted photos that differ from record to record. Below you will find a picture of The Rolling Stones record that had an actual working zipper on the cover. Then there was Cheech and Chong with their album Big Bambu complete with big rolling paper. The list goes on. In all my years of hunting and collecting I have never been able to overlook the cover art of a record. I can't explain it but if the artwork isn't right a lot of times the album doesn't feel right!

Although I never stumbled across the ones below in particular in my days of thumbing around others collections, I would have loved to feel the excitement of seeing these covers for the first time as a child. Here are some great covers that most children shouldn't see. These were controversial record covers that are now notorious in status.
The Classic Beatles Butcher album. These were banned, stickered and resold. Some originals still exist.

The original cover (and insert) for Appetite For Destruction. I had a close friend who owned a large jean jacket with this patch on the back. Imagine a 10 year old rocking this on his back!
The Black Crowes Amorica. This was banned for showing pubic hair. Ironic.
What can I say? I would like to get my hand on one of these.
This is just a ballsy move. This was only banned in Spain....not because of indecency, but because the  actual functioning zipper on the crotch scratched records in front of it when on the shelves!

Although we don't plan on doing anything this racy or controversial for the first Model Stranger full length LP we are releasing this upcoming April, we are currently in the process of finalizing artwork for our forthcoming record. I am now thinking about definitive artwork in my life and paying attention to what turned me on and what didn't and why. At this point I am curious if people will even care what the cover looks like. It is too big of an enigma of what works and why. Not worth me babbling about. Having a well done album cover is important to Model Stranger but where is the world at with record covers? Do they mean as much to listeners these days? Significant artwork can help convey an album's message/feeling and be a bigger part of the listening experience if the listener chooses.

Are there any album covers that you felt misrepresenting the music?
How about artwork that defined the record?

The curiosity that drives me to find a new record is no different than the curiosity that drives me as a musician. For me it is about the hunt as much as it is about the meal. Hunting is how a man with a fat kid appetite stays skinny. Don't worry, you are not alone. Occasionally if I was brought to a record store, even at a young age, I would search through the vinyl first because it was bigger and easier to handle. In the cheesiest romantic way I was drawn to it. Tapes and CDs were cool, but not as cool as vinyl.

What is so definitive about vinyl? Outside of the obvious sonic advantages, rarity, and feeling it evokes, vinyl exaggerated the art that accompanied a record. They were just THERE! Record covers unfortunately do not play as significant of a role in this iPod driven, ripped music-collecting world we live in. So often I look over on the train at someone's iPod and see the music note that is behind the 'now playing' screen and wonder, "Where is the artwork for that record?" The artwork to me is as important as the title and the body of music. I still spend time looking at my favorite record covers and learn the stories behind the covers. Just recently we started collecting vinyl at home again since we were gifted a very nice turntable.

The beautiful thing about record collections is that they can be left out and shared. People pick up records and look at them longer, read the credits, learn the lyrics. Record collections can be lost and found, bought and sold. Records can be rare, sacred, and special. 

You unfortunately will not be able to take them all with you in your pocket when you hop on the EL train though. The bright side is actually longing to touch your records and they are sacred again.

This needs to come back to music.

iPods are not part of the home, they are part of the person. I own an iPod touch and I rock it. I am insane about making sure all the correct artwork is on there. It is an annoying habit. Regardless, I just see how iPods take music out of the home life and can make music less of a part of day to day home activities. Digital files are not rare - they are communal and abused... whores of culture. People have no respect for digital files and often throw CDs like frisbees out of a car when they start skipping too much. They know that they can dub a copy or rip a file... maybe even download it to their phone instead.

Consider that locking music back up to a medium that is actually physical and durable isn't the worst thing we can do for ourselves as fans, performers and cultural historians.

Share some of your favorite record covers and thoughts on vinyl at ModelStranger.com if you'll please!

Thanks for reading!!!

Stephen Francis

Saturday, February 6, 2010

Our Album Release Date & The Long Lost Art...


 *NOTE: This blog entry is best viewed at Model Stranger's Official Website.*

Sooooo...Our album release date is no longer tentative...it's etched in stone and set for April 24th at the Cubby Bear in Wrigleyville! This news leaves all of us in Model Stranger Land full of sheer joy and excitement!

We set a goal back in November to release the album in April  and have stuck on schedule since, regardless of all of the speedbumps we have experienced along the way. We have spent countless hours preparing (see previous blog posts on ModelStranger.com) and still have a lot to complete before the ship can set sail.

While this may seem nerve-racking to have the date set and not be done, it's really not....Oh wait, yes it is! HOWEVER, we have a strict schedule and have stuck to it very well and will continue to do so (Example). We anticipate having the album mixed and ready to be sent off for mastering by March 1st. We cannot wait to get it back to see what the final product sounds like. In some cases mastering can make or break an album. It can take a great mix and ruin it. Some bands will send out their album and when they get it back are all,
"WTF...it didn't sound like this when we sent it. What happened?" Are you aware as to what mastering is all about? It is truly an art of the ear...an art that has long since been compromised for "louder" music. For example, take Metallica's most recent release, "Death Magnetic", which was virtually ruined by mastering. While I thoroughly enjoyed Metallica's effort to resort back to their golden thrash/speed metal days I had trouble enjoying the album due to the "distorted" sound that came along with it. Ted Jensen's (mastering engineer) colleague, Chris Athens, made a public statement to clarify that they did what was asked of them and do not like to be associated with the debate.

Guitar Hero's version of "Death Magnetic" is mastered at 10db less and sounds 40 times better than the retail release approved by Metallica. If you have not heard anything about this subject just Google: "Death Magnetic Distortion" and read away! I would talk more about it but then you'd be reading a lengthy essay.
Funny little personal story to throw in... Not too long ago my brother Chris was at the Apple Store and noticed a gentleman there that was having his brand new iPod looked at due to a "crackling noise" in the headphones. Curiosity got to Chris and he wandered over to find out what the gentleman was listening to. Sure enough he had "Death Magnetic" on his iPod. The door was wide open for Chris who then proceeded to give the Apple Store employees and that gentleman information on mastering/ruining sound waves. There was nothing wrong with his shiny new iPod.


Anyway, back to our album and mastering,. I absolutely love the way old albums were mastered. They have much more organic dimension than the majority of albums nowadays. It is extremely rare that I listen to a modern day album and think, "Wow, this is mastered wonderfully." I usually notice that it's mastered quite poorly or don't take note of it at all. Well, strangely enough, while listening to the most recent Silversun Pickups release "Swoon", I took notice to how much I enjoyed the mastering of this album. It allows the listener to hear the recording's dimension and color amazingly well. I have to turn it up slightly louder than other "crushed" records to listen to it. In fact, I was so impressed by it that I sought out the individual that mastered it, Stephen Marcussen, to inquire about having our album mastered by him. I emailed his secretary asking your typical questions (e.g. price, turnaround time, preparation requirements, etc) and shortly thereafter received a phone call from a 323 area code. Being that I lived in Huntington Beach, CA for a bit I recognized the area code as an L.A./Hollywood one.

To my surprise it was Stephen himself...the gentleman that mastered an album that ultimately got The Silversun Pickups nominated for a Grammy for Best New Artist (which is a joke considering their single that put them on the mainstream map, "Lazy Eye" came out in 2006 on their record "Carnavas"). He just wanted to let me know his secretary was out and was asking for some information from me to clarify the project. Needless to say, as long as our budget calls for it we will certainly be using Stephen's services.

So to come full circle in my rambling...We're really, really, REALLY excited to release our new album and hope that each and every one of you will mark April 24th on your calendar for a date with Model Stranger. :)

Much Love,
Kevin James



Wednesday, February 3, 2010

Making A Record In 36 Hours, Recording One Song For 6 Months.

According to studio records and since verified by Jimmy Page himself, Led Zeppelin purchased 36 hours of studio time to record Led Zeppelin I (this includes mixing). Including artwork and studio time the album collectively cost Led Zeppelin 1750 pounds. Today this is roughly $2794.40 in US dollars. Led Zeppelin I was released in 1969 and by 1975 the band had grossed $7,000,000 in sales.

The overall sales as of 2010 are unbeknowst to me but I can imagine that they are astronomically higher than 7 million dollars at this point. For those of you who don't know, making a record of high quality in 36 hours is not feasable for 99.9% of bands on this planet.

By today's standards it is extremely rare that anything released by a major label gets recorded for this cheap (relatively) and completed in anything near a 36 hour period. Most bands in general - regardless of their level of success or talent - do not work this quick anymore. The standards and processes have changed immensely.The reasons for bands working so much slower than they used to can be debated for days. Some blame record labels. Some will go as far as to cite the lack of talent and current demands put on the modern band. It could be a combination of many of these things.

In a recent interview I viewed from the Beatles Documentary "All Together Now", Paul Mc Cartney states that our modern technology gives an artist more options which lengthens the creative/recording process. He explains that the Beatles didn't  have  as  many  options  as  bands  do  today. For this reason they completed songs at a very fast rate. He recalls that they would go in to the studio to work and record songs like "Girl" and "Nowhere Man" back to back, throw them on the shelf and get on the next song. Most of these songs they were writing themselves. When you only have 4 tracks and you are forced to record live you have no choice but to deliver a great performance/arrangement because there are no other options.

For any readers that think the Beatles don't deserve the credit they get consider that they recorded over 300 songs (between live and studio) and released 212 of them in proper LP format ... in a span of a short 8 years.
The quality of the recordings, performances, and songs in general are all around fantastic. Think about your favorite band and try to tip the scales.

Today most recording artists have unlimited track counts and thus more options. It is common that bands 'track' their records over recording them 'live'. Tracking is a process in which each member does their part
individually rather than 'live' (all at the same time). A majority of records are a combination of these two processes. Since the birth of the digital age, post production on records has steadily increased and it isn't uncommon that bands hand their records away or they are taken away to be doctored up by a professional. Why is this relevant? The studio is being used as much if not more as an instrument as the musicians themselves, which unfortunately leaves less of a demand on actual performance.

On the contrary to Led Zeppelin and The Beatles, The Beach Boys took an ungodly amount of time and money (by 1966 standards) to record the Brian Wilson masterpiece "Good Vibrations". This song was recorded over the course of 6 months. "Good Vibrations" was recorded in 17 different sections at 4 different studios. The first section recorded took 26 takes alone. In the end the recording sessions cost $50,000, and used 90 hours of tape. It is rumored that $15,000 of the recording costs went to capturing the right theramin take. Brian Wilson had a vision and used the studio, multi-tracking and tape to build a 'pocket symphony'. Though costly and by no means done efficiently or in a timely manner, this is a masterpiece. This song is a fine example of a band using the studio as a tool to perform something they couldn't do live. Approaches to recording have forever been altered since. I couldn't imagine the work that went into building one cohesive song out of 90 hours of tape and hundreds of takes they had at their disposal.

As we were preparing to track, we sat down and had a long conversation about how to approach our next record. Collectively we decided that this was a good time for us to try to record live. When I came across that Led Zeppelin statistic I was so impressed that they did that entire record in three sessions and was inspired to write this blog and share other stories/thoughts. Those kind of numbers make my head spin. especially when you hear that end product.

Thanks for reading.

Stephen Francis